Let’s face it: the Internet is where it’s at. Authors today must understand how to promote a book online. As we emphasized recently in our article on the 3:3:3 Book Launch Plan approach, every author deserves a nice book launch event in a lovely setting, surrounded by invited guests, friends and family. Given that these events garner little if any book sales, however, it’s imperative that authors strategize their online book marketing.
Here’s our checklist to help you promote a book online.
1. Strategize ahead of time
How can the first item on a checklist for a book marketing strategy be to […]